A colour enhancing purple shampoo Delivers salon results & experience at home Developed with a Colour Protection System to care for & revive chemically treated hair & enhance colour vibrancy Formulated with Purple Toning Pigment to neutralize brassy & yellow tones in blonde hair & increase cool tones Infused with Dimethiconol that adds shine to brittle, dull hair Crafted with Rice Germ Oil that is packed full of vitamins & known to promote hydration Contains Hydrolysed Pearl that is known to renew & tone Scented with a delightful exotic fragrance Ideal for both natural & dyed blonde hair Sulphate-free